The AS Theory Notes have been mapped across the 2008 OCR AS Business Studies specifications, by unit and then by section. Unit F291 - An Introduction To Business Unit F292 - Business Functions Unit F291 - An Introduction To Business 1.1: The Nature of Business 1.1: The Nature of Business 1.1.1: What Businesses Do 1.1.2a: Sources of Finance 1.1.2b: Human Resources 1.1.2c: Market Research 1.2: Classification of Business 1.2: Classification of Business 1.2.1: Economic Sector 1.2.2: Size 1.2.3: Legal Structure 1.2.4: Ownership 1.3: Objectives 1.3: Objectives 1.3.1: Corporate Objectives 1.3.2: Stakeholders 1.4: Other Influences 1.4: Other Influences 1.4.1a: What is a Market? 1.4.1b: Demand 1.4.1c: Supply 1.4.1d: Market Equilibrium 1.4.1e: Different Types of Market 1.4.2: Technological Change 1.4.3: Social and Cultural Change 1.4.4: Moral and Ethical Unit F292 - Business Functions 2.1: Marketing 2.1: Marketing 2.1.1: Marketing Objectives 2.1.2: Market Analysis 2.1.3a: Creating a Successful Marketing Mix 2.1.3b: The Marketing Mix - Product 2.1.3c: The Marketing Mix - Price 2.1.3d: The Marketing Mix - Place 2.1.3e: The Marketing Mix - Promotion 2.1.3f: Elasticity and Decision Making 2.2: Accounting and Finance 2.2: Accounting and Finance 2.2.1: Budgeting 2.2.2: Cash Flow Forecasting 2.2.3a: Costs 2.2.3b: Contribution 2.2.4: Break-even Analysis 2.2.5: Investment Decisions 2.2.6a: Profit and Loss Account 2.2.6b: Balance Sheet 2.2.6c: Using Final Accounts 2.3: People in Organisations 2.3: People in Organisations 2.3.1: Labour Turnover 2.3.2a: Motivation in Theory 2.3.2b: Motivation in Practice 2.3.2c: Leadership Styles 2.3.3: Organisational Structure and Design 2.4: Operations Management 2.4: Operations Management 2.4.1a: Operational Efficiency 2.4.1b: Capacity Utilisation 2.4.2: Organising Production 2.4.3: Quality 2.4.4: Stock Control 2.4.5: Lean Management
